Business Presentation and Storytelling Skills

2-Days Workshop

Turning your message into an audience-centered story is one of the powerful communication techniques that allows you to grab strong engagement with your audience. Whether you are trying to attract new customers, convey your message to the board or inspire your team, this storytelling skill will help you the most.

Great stories can help your audience remember the ideas that text or graphics can’t do. People will relate to the stories that are interesting & relevant and more likely to remember the message behind it. It’s clear to see why managers & team leaders need to master this skill and should become great storytellers. Once great stories are told, the memory of those stories will leave behind a lasting impact.

This Practical Business Presentation and Storytelling Skills workshop will escalate participants’ confidence level in delivering presentations using storytelling techniques.

Key Benefit for Participants:

After joining a 2-days workshop, participants are expected to know how to:

• Identify opportunities to use the power of storytelling and its elements in their work performances
• Build powerful narratives according to the objective
• Use a multitude of techniques to deliver impactful storytelling in business
• Convey the message and influence the audience in an impactful responsible way
• Increase confidence level in public speaking and presentation

Program Outline:

• What makes a presentation impactful?
• Content creation principles: analytical, logical, ethical, and emotional appeals
• Establish Business-Like Form STRUCTURE in the Presentation
• Data Visualization in Your Presentation
• Stage Strategy & Managing Changes
• Why storytelling works wonder (what works or doesn’t work & why?)
• The difference between storytelling for business and non-business – showcasing a sample
• The golden triangle: Purpose, Value, and Results in your Storytelling elements
• Understand the power of Narrative
• Crafting Your Presentation with Storytelling
• TALK – You in Action!

Training Methods:

This training is delivered comprehensively, yet in a light and interesting way, to get participants active involvements and ownership of the subject, using participants’ own works and cases.  While it is structured and organized, the training allows room for flexibility and responsiveness to the need of participants. Participants will be challenged with practices that may test their comfort zone in dealing with the subject.

Each stage of the sessions above will include various exercises, such as individual micro presentation, group discussion, group presentation, QA, hands-on practice according to the learning points, observing a presentation, feedback & evaluation, fun quiz.

Recommended Participants: